c/c_Physical and Health Education_Grade 8_les tactiques de marketing et de publicité ciblant les enfants et les adolescents, y compris celles relatives à l’alimentation et aux suppléments

Subject
Physical and Health Education
Grade
Grade 8
Concept/Content
marketing and advertising tactics aimed at children and youth, including those involving food and supplements
Elaboration
could include:
  • using famous people to endorse products
  • false and/or misleading health claims (e.g., weight-loss or muscle-gaining supplements)
  • colourful and/or distracting advertising to get the attention of youth
keywords
marketing and advertising tactics